Embedding Objects in Epoxy Floors

Why has epoxy flooring become the fastest growing sector of the flooring industry? There are many reasons, but arguably the most prominent, is the shift to more decorative applications. Epoxy used to be available in a handful of colors and when applied, would look like a painted floor. This was great if you needed industrial strength to handle forklift traffic in your warehouse and looks were secondary, but not so great if you wanted an extremely durable floor for your living room that also looks nice. As the epoxy flooring industry evolved many more decorative applications were developed. Now you can get the same industrial strength floor used in a warehouse or airplane hangar with a beautiful custom finish.

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Is Your Flooring Helping You Build Your Business Brand?

Is Your Flooring Helping You Build Your Business Brand?

Just about anybody who knows anything about marketing will tell you that branding is incredibly important. It is difficult to create a successful business of any type without developing your brand. So whether you are remodeling or establishing your business space for the first time, keep your brand in mind. One of the great things about decorative concrete coatings or designer epoxy flooring is that they are both highly customizable. You can modify these coatings to match your colors or tie in with your theme in ways that were never possible with traditional flooring choices.

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What is Metallic Epoxy and is it Right for You?

One of the hottest current trends in the concrete coatings industry is metallic epoxy. It has been around for quite some time, but until a few years ago, there were only a few manufacturers really promoting it, and even fewer installers using it. A metallic epoxy floor is a 100% solids two part epoxy that is mixed with reflective pigments or mica flakes. As the epoxy cures out the aggregates suspended in the epoxy move or ‘flow’ creating looks never before possible with epoxy flooring. An artistic installer can utilize multiple colors and techniques to generate even more results which allows the customer to completely customize their floor.

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